
ATHER ENERGY EXPERIENCE CENTER
Strategy & Positioning
Narrative Development
Experiential Design Concept
Graphics & Interactive Multimedia Design
Design Detailing & Tendering
Execution Supervision
Delivering an electric experience.
Designed by Lemon Design, the Ather Experience Center brought Ather’s vision of a cleaner, smarter urban commute to life, and won the 2018 Kyoorius Design Award for Best Retail Space. Built around Ather’s Green & Clean philosophy, the space demystified electric mobility through hands-on demos, proof-of-tech storytelling, and immersive touchpoints that turned product exploration into community-building. Formulated to demonstrate Ather's mission to re-imagine urban commute, the space was designed keeping in mind not just the product, but the vision around the ecosystem and to provide a sense of ownership.














