HANSIBA
BRANDING
DESIGN
Hansiba is a brand by SEWA (Self Employed Women's Association) to provide a retail face for the rural artisans, which was inspired by Hansiben, the first artisan who showed the way to more than 15000 women empowering them to earn their livelihood with dignity and showcase their work internationally, including the 17th SAARC Summit. The identity and its touch-points represent the way this cooperation has stitched together the lives of these artisans, with a visual language which reflects simple, collaborative & optimistic idea of the organization that promises… a story in every stitch.
Hansiba is a brand by SEWA (Self Employed Women's Association) to provide a retail face for the rural artisans, which was inspired by Hansiben, the first artisan who showed the way to more than 15000 women empowering them to earn their livelihood with dignity and showcase their work internationally, including the 17th SAARC Summit. The identity and its touch-points represent the way this cooperation has stitched together the lives of these artisans, with a visual language which reflects simple, collaborative & optimistic idea of the organization that promises… a story in every stitch.
Misfit
ROAST
The Hillcart Tales
Auriga
GZ Vijay Amritraj
GZ Chene