GROVER ESSENCE
Brand Strategy
Brand & Identity Design
Packaging & Label Design
Communication Strategy & Design
The purest expression of the grape
Grover Essence was conceived as one of the winery’s most premium expressions, built around a singular idea: to capture the true character of a grape varietal with as little interference as possible. Beginning with Cabernet Sauvignon, the range invites enthusiasts and connoisseurs to experience the varietal in its most focused and expressive form. We carried the same philosophy into the packaging. The label is deliberately minimal, with a single hand-drawn leaf illustration at its centre and only the most essential information around it. Everything else recedes, allowing the wine to remain the hero.
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