GROVER SOIREE
Brand Strategy
Brand & Identity Design
Packaging & Label Design
Communication Strategy & Design
Every evening can become a Soirée
Grover Soirée was created as a more youthful, expressive sparkling wine for occasions that do not necessarily need an occasion. We positioned the brand around spontaneity, sociability and the pleasure of turning everyday moments into something worth celebrating. The identity and packaging were designed to feel lively, flamboyant and effortlessly contemporary, giving the wine a distinct presence within the Grover portfolio while retaining the refinement expected of the category.
Other works for Grover Zampa
Art Collection NU
Grover Essence
Grover La Reserve Brut
Grover Auriga
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